Discover The Secret Behind Dior’s Must Have Fragrances

miss dior perfume francois demachy dior perfume designer

“A scent is like love, you can’t explain it.”

François Demachy

I have a big juicy secret for you. Albeit it’s not much of a secret, as a boy who hid magazine fragrance samples under his bed from the ages of 8 to 15, it was my secret.

François Demachy, my idol, alone is and will always be the secret behind the best luxury fragrances for men and women. Demachy has forever altered the way fragrances are characterized and understood. His impact on the perfume industry is undoubtedly ever-lasting.

Most notably, he left his mark working at Dior, where he worked as the in-house perfumer from 2006 to 2021. Here, Demachy left behind a legacy in the perfume industry that is world-renowned.

A Quick Biography on François Demachy

François Demachy spent most of his life in Grasse, only 21 km (14 miles) from Cannes, where he was born. Grasse is notably the perfume capital of the world, where most of the great noses are trained in the art of fragrance. This was no different for Demachy, who studied at Charabot, the oldest perfume company still active today.

*François Demachy in Grasse on September 15, 2016 (Photo by YANN COATSALIOU/AFP/Getty Images)*

Five years of studying later and Demachy found himself working as Director of Research and Development at Chanel. In 2006 he became Director of Development for LVMH cosmetics and perfume, as well as the primary nose for Christian Dior.

To be a nose is to be an interpreter of emotion, mood, and moment by using only the language of smell.

Demachy’s Legacy in The Fragrance Industry

François Demachy conducted himself in such a manner as to leave a timeless mark on the industry. This all started with Antaeus Pour Homme, his first-ever creation, which he produced at Chanel in collaboration with Jacques Polge. Later Demachy went on to create the fragrances he would be known for at Dior: Miss Dior and Miss Dior Original. Both of which served as reimaginings of crucial Dior fragrances known previously as Miss Dior Chérie Eau De Parfum and Miss Dior, respectively.

Dior instructed Demachy to do this as a way of giving the brand the rights over the fragrances’ formulas from Givaudan. Fragrances uniquely and solely his are some of Dior’s most notable and widely successful; fragrances, such as Sauvage Eau De Parfum, Dior Addict Eau de Parfum, and J’adore Absolu (later redefined and understood to create alongside Calice Becker the fragrance J’adore Eau de Parfum). These fragrances, alongside Miss Dior and Miss Dior Original, are as memorable as the brand itself. These are scents that define people, moments, and memories that are never to be forgotten.

To you, Mr. Demachy, we at LoveHappensMagazine say Thank You.