Discover The Secret Behind Dior’s Must Have Fragrances

miss dior perfume francois demachy dior perfume designer

“A scent is like love, you can’t explain it.”

François Demachy


I have a big juicy secret for you. Albeit it’s not much of a secret, as a boy who hid magazine fragrance samples under his bed from the ages of 8 to 15, it was my secret.

François Demachy, my idol, alone is and will always be the secret behind the best luxury fragrances for men and women. Demachy has forever altered the way fragrances are characterized and understood. His impact on the perfume industry is undoubtedly ever-lasting.

Most notably, he left his mark working at Dior, where he worked as the in-house perfumer from 2006 to 2021. Here, Demachy left behind a legacy in the perfume industry that is world-renowned.

A Quick Biography on François Demachy

François Demachy spent most of his life in Grasse, only 21 km (14 miles) from Cannes, where he was born. Grasse is notably the perfume capital of the world, where most of the great noses are trained in the art of fragrance. This was no different for Demachy, who studied at Charabot, the oldest perfume company still active today.

François Demachy in Grasse on September 15, 2016 (Photo by YANN COATSALIOU/AFP/Getty Images)
François Demachy in Grasse on September 15, 2016 (Photo by YANN COATSALIOU/AFP/Getty Images)

Five years of studying later and Demachy found himself working as Director of Research and Development at Chanel. In 2006 he became Director of Development for LVMH cosmetics and perfume, as well as the primary nose for Christian Dior.


To be a nose is to be an interpreter of emotion, mood, and moment by using only the language of smell.


Demachy’s Legacy in The Fragrance Industry

François Demachy conducted himself in such a manner as to leave a timeless mark on the industry. This all started with Antaeus Pour Homme, his first-ever creation, which he produced at Chanel in collaboration with Jacques Polge. Later Demachy went on to create the fragrances he would be known for at Dior: Miss Dior and Miss Dior Original. Both of which served as reimaginings of crucial Dior fragrances known previously as Miss Dior Chérie Eau De Parfum and Miss Dior, respectively.

Empowering Scent KOKET Love Happens

Dior instructed Demachy to do this as a way of giving the brand the rights over the fragrances’ formulas from Givaudan. Fragrances uniquely and solely his are some of Dior’s most notable and widely successful; fragrances, such as Sauvage Eau De Parfum, Dior Addict Eau de Parfum, and J’adore Absolu (later redefined and understood to create alongside Calice Becker the fragrance J’adore Eau de Parfum). These fragrances, alongside Miss Dior and Miss Dior Original, are as memorable as the brand itself. These are scents that define people, moments, and memories that are never to be forgotten.

To you, Mr. Demachy, we at LoveHappensMagazine say Thank You.

Demarchy’s Best Perfumes over the Decades

ombre de la nuit Francois, Demachy
Ombre de la Nuit (1993)
Emanuel Ungaro
mon parfum bourgeois Francois, Demachy
Mon Parfum Bourjois (1995)
Bourjois Paris
masculin evasion Francois, Demachy
Masculin Évasion (1996)
Bourjois Paris
hypnotic poison dior Francois, Demachy
Hypnotic Poison (2000)
Dior
eau sauvage fraicheur cuir dior Francois, Demachy
Eau Sauvage Fraîcheur Cuir (2007)
Dior
fahrenheit 32 dior
Fahrenheit 32 (2007)
Dior
midnight poison Francois, Demachy
Midnight Poison (2007)
Dior
escale a portofino Francois, Demachy
Escale a Portofino (2008)
Dior
miss dior cherie Francois, Demachy
Miss Dior Cherie Eau de Printemps (2008)
Dior
fahrenheit absolut
Fahrenheit Absolut (2009)
Dior
milly-la-foret
Milly-la-Forêt (2010)
Dior
eau savage extreme
Eau Sauvage Extrême (2010)
Dior
aqua fahrenheit
Aqua Fahrenheit (2011)
Dior
dior homme intense
Dior Homme Intense (2011)
Dior
miss dior couture
Miss Dior Couture Edition (2011)
Dior
eau sauvage parfum
Eau Sauvage Parfum (2012)
Dior
oud ispahan
Oud Ispahan (2012)
Dior
miss dior eau fraiche
Miss Dior Eau Fraîche (2012)
Dior
dior homme parfum
Dior Homme Parfum (2014)
Dior
eau sauvage cologne
Eau Sauvage Cologne (2015)
Dior

Current Fragrances by Demachy

j'adore in joy dior Francois, Demachy
J’adore In Joy (2017)
Dior
SHOP
miss dior parfum Francois, Demachy
Miss Dior Eau de Parfum (2017)
Dior
SHOP
miss dior eau de toilette Francois, Demachy
Miss Dior Eau de Toilette (2019)
Dior
SHOP
dior homme Francois, Demachy
Dior Homme Sport (2020)
Dior
SHOP
dior sauvage elixir Francois, Demachy
Sauvage Elixir (2021)
Dior
SHOP

Words by Brandon Levy
Feature Image: Miss Dior perfume by François Demachy (Photo by Jessica Weiller)


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