{"id":35352,"date":"2019-09-17T06:00:03","date_gmt":"2019-09-17T06:00:03","guid":{"rendered":"https:\/\/www.lovehappensmag.com\/blog\/?p=35352"},"modified":"2020-04-09T16:39:39","modified_gmt":"2020-04-09T16:39:39","slug":"rihanna-fashion-empire-savage-x-beauty","status":"publish","type":"post","link":"https:\/\/www.lovehappensmag.com\/blog\/2019\/09\/17\/rihanna-fashion-empire-savage-x-beauty\/","title":{"rendered":"Rihanna Launches a Fashion Empire: The Savage x Fenty Takeover"},"content":{"rendered":"\n\n\n<p class=\"wp-block-paragraph\">Rihanna, known all over the world is a singer, businesswoman, fashion designer and actress. In 2017, launched her Fenty makeup range with LVMH\u2019s Kendo. In 2018, she launched Savage x Fenty lingerie. And this year, she launched a ready-to-wear label with LVMH and for the second time, she had the opportunity to show the SavagexFenty lingerie collection at New York Fashion Week.<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><a href=\"https:\/\/www.lovehappensmag.com\/blog\/2019\/05\/23\/rihanna-lvmh-monumental-alliance\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/05\/rihanna-cannes-2018-1024x683.jpg\" alt=\"rihanna in a white dress and white sunglasses at cannes film festival 2017 - savage x fenty\" class=\"wp-image-32884\" width=\"710\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/05\/rihanna-cannes-2018.jpg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/05\/rihanna-cannes-2018-300x200.jpg 300w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/05\/rihanna-cannes-2018-768x512.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Rihanna during the 70th Cannes Film Festival on May 2017 in Cannes, France.<br>Source: Photo by Andrea Raffin \/ Shutterstock<\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n\n\n<p class=\"wp-block-paragraph\" style=\"text-align:center\"><a href=\"https:\/\/www.lovehappensmag.com\/blog\/2019\/05\/23\/rihanna-lvmh-monumental-alliance\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Rihanna and LVMH: A Monumental Alliance (opens in a new tab)\">Rihanna and LVMH: A Monumental Alliance<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">The expectations for the presentation of Savage x Fenty by Rihanna were high, but, once again the famous singer exceeded them! It was the most electrifying moment of this fashion week. Unlike the Victoria\u2019s Secret Fashion Show, this show&#8217;s emphasis wasn\u2019t an idealized body type. It was just the opposite, showing women that the perfect body doesn\u2019t exist, and we need to feel confident as we are. Savage x Fenty sells bras from 32A to 46DDD, underwear, and sleepwear in sizes XS to 3X.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Rihanna Savage x Fenty: The Show<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The show lasted about 40 minutes and started with an impactful entrance by the famous singer herself surrounded with dancers, all dressed by Savage x Fenty, dancing and cheering up the audience. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/rihanna-performing-at-savage-x-fenty-new-york-fashion-week-2019.jpg\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"710\" height=\"1065\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/rihanna-performing-at-savage-x-fenty-new-york-fashion-week-2019.jpg\" alt=\"Rihanna performs onstage during Savage x Fenty Show Presented By Amazon Prime Video - Show Sneak Peak at Barclays Center on September 10, 2019 in Brooklyn, New York\" class=\"wp-image-35376\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/rihanna-performing-at-savage-x-fenty-new-york-fashion-week-2019.jpg 710w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/rihanna-performing-at-savage-x-fenty-new-york-fashion-week-2019-200x300.jpg 200w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/rihanna-performing-at-savage-x-fenty-new-york-fashion-week-2019-683x1024.jpg 683w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/a><figcaption>Rihanna performs onstage during Savage x Fenty Show<br>Source: Photo by Dimitrios Kambouris\/Getty Images for Savage X Fenty Show Presented by Amazon Prime Video<\/figcaption><\/figure>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Live performances, athletic dancers of all skin tones and sizes, and amazing lingerie were all incorporated in the show! The presentation showed huge female empowerment and body positivity as it progressed. All these performances were powerfully made by women for women. However, the show was not only empowering but also sexy, provocative and very entertaining!<\/p>\n\n\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/stage-with-buildings-at-savage-x-fenty-new-york-fashion-week-2019-presentation-show.jpg\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"710\" height=\"473\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/stage-with-buildings-at-savage-x-fenty-new-york-fashion-week-2019-presentation-show.jpg\" alt=\"A view of the stage during Savage x Fenty Show Presented By Amazon Prime Video - Show Sneak Peak at Barclays Center on September 10, 2019 in Brooklyn, New York\" class=\"wp-image-35378\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/stage-with-buildings-at-savage-x-fenty-new-york-fashion-week-2019-presentation-show.jpg 710w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/stage-with-buildings-at-savage-x-fenty-new-york-fashion-week-2019-presentation-show-300x200.jpg 300w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/a><figcaption>A view of the stage during Savage x Fenty Show Presented By Amazon Prime Video &#8211; Show Sneak Peak at Barclays Center on September 10, 2019 in Brooklyn, New York.<br>Source: Photo by Dimitrios Kambouris\/Getty Images for Savage X Fenty Show Presented by Amazon Prime Video<\/figcaption><\/figure>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">The stunning event had special appearances from runaway regulars, like Gigi and Bella Hadid, Cara Delevingne, Joan Smalls. The famous people were also inspired by the show theme and rocked productions with intimate pieces crossing the black carpet of the event.<\/p>\n\n\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/savage-x-fenty-fashion-show-new-york-fashion-week-2019.jpg\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"710\" height=\"473\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/savage-x-fenty-fashion-show-new-york-fashion-week-2019.jpg\" alt=\"Cara Delevingne poses onstage for Savage X Fenty Show - rihanna\" class=\"wp-image-35377\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/savage-x-fenty-fashion-show-new-york-fashion-week-2019.jpg 710w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/savage-x-fenty-fashion-show-new-york-fashion-week-2019-300x200.jpg 300w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/a><figcaption>Cara Delevingne poses onstage for Savage X Fenty Show<br>Source: Photo by Dimitrios Kambouris\/Getty Images for Savage X Fenty Show Presented by Amazon Prime Video<\/figcaption><\/figure>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Even if you know a little bit about what happened during this presentation, the entire show is a must-see and will also be available on Amazon Prime Video.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Words by Rita Archer<\/em><\/p>\n\n\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.bykoket.com\/guilty-pleasures\/casegoods\/temptation-bar-cabinet.php?utm_source=LH_Blog_article&amp;utm_medium=banner&amp;utm_campaign=Banner_Article&amp;utm_content=temptation_bar_cabinet\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/ext-campaign\/article\/kk-temptation-cabinet-750.jpg\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rihanna, known all over the world is a singer, businesswoman, fashion designer and actress. In 2017, launched her Fenty makeup&#8230;<\/p>\n","protected":false},"author":1,"featured_media":35380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[6944,25],"tags":[6510,4215,4773,4774,6509],"class_list":["post-35352","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-designers","category-fashion","tag-amazon-prime","tag-new-york-fashion-week","tag-rihanna","tag-rihanna-fenty","tag-savage-x-fenty"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Rihanna Launches a Fashion Empire: The Savage x Fenty Takeover<\/title>\n<meta name=\"description\" content=\"Another piece in the fashion empire of Rihanna, the Savage x Fenty lingerie collection presentation during New York Fashion Week 2019 was off the chain!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lovehappensmag.com\/blog\/2019\/09\/17\/rihanna-fashion-empire-savage-x-beauty\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rihanna Launches a Fashion Empire: The Savage x Fenty Takeover\" \/>\n<meta property=\"og:description\" content=\"Another piece in the fashion empire of Rihanna, the Savage x Fenty lingerie collection presentation during New York Fashion Week 2019 was off the chain!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lovehappensmag.com\/blog\/2019\/09\/17\/rihanna-fashion-empire-savage-x-beauty\/\" \/>\n<meta property=\"og:site_name\" content=\"Love Happens Mag\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/lovehappensmag\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-17T06:00:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-04-09T16:39:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2019\/09\/rihanna-performing-with-models-of-all-sizes-at-savage-x-fenty-new-york-fashion-week-2019.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"710\" \/>\n\t<meta property=\"og:image:height\" content=\"473\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"lovehappensmag\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"lovehappensmag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.lovehappensmag.com\\\/blog\\\/2019\\\/09\\\/17\\\/rihanna-fashion-empire-savage-x-beauty\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lovehappensmag.com\\\/blog\\\/2019\\\/09\\\/17\\\/rihanna-fashion-empire-savage-x-beauty\\\/\"},\"author\":{\"name\":\"lovehappensmag\",\"@id\":\"https:\\\/\\\/www.lovehappensmag.com\\\/blog\\\/#\\\/schema\\\/person\\\/2a8bae95948e3967f7445ad33ff01e25\"},\"headline\":\"Rihanna Launches a Fashion Empire: The Savage x Fenty Takeover\",\"datePublished\":\"2019-09-17T06:00:03+00:00\",\"dateModified\":\"2020-04-09T16:39:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.lovehappensmag.com\\\/blog\\\/2019\\\/09\\\/17\\\/rihanna-fashion-empire-savage-x-beauty\\\/\"},\"wordCount\":442,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.lovehappensmag.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.lovehappensmag.com\\\/blog\\\/2019\\\/09\\\/17\\\/rihanna-fashion-empire-savage-x-beauty\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lovehappensmag.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/rihanna-performing-with-models-of-all-sizes-at-savage-x-fenty-new-york-fashion-week-2019.jpg\",\"keywords\":[\"amazon prime\",\"New York Fashion Week\",\"rihanna\",\"Rihanna Fenty\",\"savage x fenty\"],\"articleSection\":[\"Designers\",\"FASHION &amp; 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