{"id":57123,"date":"2021-08-27T00:00:00","date_gmt":"2021-08-27T00:00:00","guid":{"rendered":"https:\/\/www.lovehappensmag.com\/blog\/?p=57123"},"modified":"2022-12-18T04:38:38","modified_gmt":"2022-12-18T04:38:38","slug":"the-design-questionnaire-with-cailini-coastal","status":"publish","type":"post","link":"https:\/\/www.lovehappensmag.com\/blog\/2021\/08\/27\/the-design-questionnaire-with-cailini-coastal\/","title":{"rendered":"The Design Questionnaire with Cailini Coastal"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Get to know our new obsession: Cailini Coastal and its founder Meg Young. Specializing in the finishing touches that make a room feel complete, Cailini Coastal has everything you need to bring a touch of coastal into your home.\u00a0From a design lover to our lovely design lovers!<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-meet-meg-young\"><strong>Meet Meg Young<\/strong>!<\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0138-683x1024.jpg\" alt=\"Meg Young, Founder of Cailini Coastal\" class=\"wp-image-57135\" width=\"710\" height=\"NaN\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0138-683x1024.jpg 683w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0138-200x300.jpg 200w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0138-768x1152.jpg 768w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0138-1024x1536.jpg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0138-1365x2048.jpg 1365w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0138-scaled.jpg 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><figcaption><em>Meg Young, Founder of Cailini Coastal<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>In April 2020, Cailini Coastal was born. <\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Meg Young sought to\u00a0offer only the best quality pieces that you couldn\u2019t find any elsewhere.\u00a0She is proud of how she stands out from the crowd by bringing shoppers like herself a curated destination for home accessories with a wide breadth of well-designed products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"m_1333818074712329768gmail-m_7153058372244308955gmail-m_-8586142800326287196gmail-m_5957971289768156459gmail-m_-5157521493227942588gmail-docs-internal-guid-3980d6ee-7fff-424e-c509-13569f4bf981\">Meg is a lifelong design enthusiast who is obsessed with the all-American coastal unique aesthetic. It truly is a blend of the timeless elegance of her East Coast roots and the laid-back look of her new home on the California coast.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211631-683x1024.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211631-683x1024.jpg\" alt=\"\" data-id=\"57137\" data-link=\"https:\/\/www.lovehappensmag.com\/blog\/?attachment_id=57137\" class=\"wp-image-57137\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211631-683x1024.jpg 683w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211631-200x300.jpg 200w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211631-768x1152.jpg 768w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211631-1024x1536.jpg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211631-1365x2048.jpg 1365w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211631-scaled.jpg 1707w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211692-683x1024.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211692-683x1024.jpg\" alt=\"\" data-id=\"57138\" data-link=\"https:\/\/www.lovehappensmag.com\/blog\/?attachment_id=57138\" class=\"wp-image-57138\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211692-683x1024.jpg 683w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211692-200x300.jpg 200w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211692-768x1152.jpg 768w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211692-1024x1536.jpg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211692-1365x2048.jpg 1365w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211692-scaled.jpg 1707w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-683x1024.jpg\" alt=\"\" data-id=\"57139\" data-full-url=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-scaled.jpg\" data-link=\"https:\/\/www.lovehappensmag.com\/blog\/?attachment_id=57139\" class=\"wp-image-57139\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-683x1024.jpg 683w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-200x300.jpg 200w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-768x1152.jpg 768w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-1024x1536.jpg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-1365x2048.jpg 1365w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_0717-scaled.jpg 1707w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/a><\/figure><\/li><\/ul><figcaption class=\"blocks-gallery-caption\"><em>Interiors by Cailini Coastal<\/em><\/figcaption><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"m_1333818074712329768gmail-m_7153058372244308955gmail-m_-8586142800326287196gmail-m_5957971289768156459gmail-m_-5157521493227942588gmail-docs-internal-guid-3980d6ee-7fff-424e-c509-13569f4bf981\">For Meg, investing in expensive furniture was impractical, so she found bits of time for her flea market hobby as a mom of two toddlers. She also took it to the internet but couldn&#8217;t find exactly what she was looking for. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"m_1333818074712329768gmail-m_7153058372244308955gmail-m_-8586142800326287196gmail-m_5957971289768156459gmail-m_-5157521493227942588gmail-docs-internal-guid-3980d6ee-7fff-424e-c509-13569f4bf981\">She knew she could offer something special\u2014an online shop with a large assortment of special, high-quality decorative accents you haven\u2019t already seen a hundred times on your Instagram feed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The business was launched at the start of the pandemic\u2014probably one of the worst times to start a business. And yet, Cailini Coastal saw 100 orders in their first week and is on track to surpass 5,000 orders in their first year! <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Furthermore, they were able to raise awareness for and donate $20K to their national charity partner, Family Promise, to support their efforts to end family homelessness in the US.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this edition of&nbsp;<a href=\"https:\/\/www.lovehappensmag.com\/blog\/?s=design+questionnaire\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Love Happens\u2019<\/em>&nbsp;Proust-style Design Questionnaire<\/a>, join us for a peek inside the lovely and creative mind of Meg Young.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-the-lh-design-questionnaire-with-meg-young\"><strong><em>The Lh Design Questionnaire with Meg Young<\/em><\/strong><\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-what-is-your-idea-of-perfect-happiness\"><strong>What is your idea of perfect happiness?<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">To me, perfect happiness can\u2019t be achieved unless those around me are also happy. Perfect happiness is a world at peace\u2014judgment is gone, kindness is king, suffering ends, no one is lonely and love is abundant.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What do you consider your greatest achievement?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Far and away family.&nbsp;My beautiful, sweet daughters and my incredible husband are my greatest gifts.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter columns-2 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9372-1024x683.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9372-1024x683.jpg\" alt=\"\" data-id=\"57140\" data-link=\"https:\/\/www.lovehappensmag.com\/blog\/?attachment_id=57140\" class=\"wp-image-57140\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9372-1024x683.jpg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9372-300x200.jpg 300w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9372-768x512.jpg 768w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9372-1536x1024.jpg 1536w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9372-2048x1366.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211697-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211697-1024x683.jpg\" alt=\"\" data-id=\"57141\" data-full-url=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211697-scaled.jpg\" data-link=\"https:\/\/www.lovehappensmag.com\/blog\/?attachment_id=57141\" class=\"wp-image-57141\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211697-1024x683.jpg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211697-300x200.jpg 300w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211697-768x512.jpg 768w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211697-1536x1024.jpg 1536w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_Coastal-Christmas-211697-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/li><\/ul><figcaption class=\"blocks-gallery-caption\"><em>Interiors by Cailini Coastal<\/em><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-what-profession-does-your-alter-ego-have\"><strong>What profession does your alter ego have?<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Musical theater star!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-your-favorite-business-tool-or-resource\"><strong><strong>Your favorite business tool or resource<\/strong><\/strong>.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">My mentors. I go to them often to seek guidance.&nbsp;Their support is tremendous.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-the-most-timeless-design\"><strong>The most timeless design.<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">I love classic coastal style!<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9407-scaled.jpg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9407-1024x683.jpg\" alt=\"fireplace decor ideas\" class=\"wp-image-57142\" width=\"710\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9407-1024x683.jpg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9407-300x200.jpg 300w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9407-768x512.jpg 768w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9407-1536x1024.jpg 1536w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/C_coastal9407-2048x1366.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption><em>Interior by Cailini Coastal<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The biggest design faux pas.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Not factoring in scale.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-your-design-motto\"><strong>Your design motto.<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Make it personal!\u00a0It\u2019s OK to be inspired by others\u2019 designs, but make sure to add those truly personal touches to your own\u2014like a sentimental piece of furniture that belonged to a family member, a piece of art purchased during a special vacation, or photographs of your loved ones.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-our-publisher-koket-makes-statement-d-cor-if-you-were-to-design-a-room-around-one-koket-piece-which-would-it-be-and-why\"><strong><strong>Our publisher KOKET makes statement d\u00e9cor, if you were to design a room around one KOKET piece, which would it be, and why?<\/strong><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">I would design a dressing room around the Bloom III Chair.\u00a0 I love the shape and the texture of this piece. It\u2019s feminine and glamorous. I can envision this in an oversized walk-in closet\/dressing lounge with modern vintage glamour.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1380\" height=\"776\" src=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/Bloom-III-Sofa-edited.jpeg\" alt=\"koket bloom III sofa\" class=\"wp-image-57266\" srcset=\"https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/Bloom-III-Sofa-edited.jpeg 1380w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/Bloom-III-Sofa-edited-300x169.jpeg 300w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/Bloom-III-Sofa-edited-1024x576.jpeg 1024w, https:\/\/www.lovehappensmag.com\/blog\/wp-content\/uploads\/2021\/08\/Bloom-III-Sofa-edited-768x432.jpeg 768w\" sizes=\"auto, (max-width: 1380px) 100vw, 1380px\" \/><figcaption><em>Bloom III Armchair by KOKET<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-love-happens-when\"><strong>Love happens when\u2026<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You love others.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-learn-more-about-cailini-coastal-at-cailinicoastal-com\"><strong>Learn more about Cailini Coastal at<\/strong> <a href=\"https:\/\/cailinicoastal.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">cailinicoastal.com<\/a><\/h4>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"has-text-align-center has-vivid-purple-color has-text-color wp-block-heading\" id=\"h-more-to-love\"><strong><em>More to Love:<\/em><\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em><a href=\"https:\/\/www.lovehappensmag.com\/blog\/2021\/07\/03\/15-of-the-best-luxury-bedding-set-brands-to-indulge-in\/\" target=\"_blank\" rel=\"noreferrer noopener\">15 of the Best Luxury Bedding Set Brands to Indulge In<\/a><\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n","protected":false},"excerpt":{"rendered":"<p>Get to know our new obsession: Cailini Coastal and its founder Meg Young. Specializing in the finishing touches that make&#8230;<\/p>\n","protected":false},"author":855,"featured_media":57144,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[19,6924],"tags":[7482,7323,4738,5548,5549,7322],"class_list":["post-57123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-architecture-and-design","category-top-designers","tag-lh-design-questionnaire","tag-long-island-interior-designer","tag-residential-interior-design-firms","tag-top-interior-designer","tag-top-interior-designers","tag-top-interior-designers-in-new-york"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Design Questionnaire with Marlaina Teich of Marlaina Teich Designs<\/title>\n<meta name=\"description\" content=\"Join Lh for a peek inside the creative and expansive mind of Meg Young founder of coastal home decor destination Cailini Coastal.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lovehappensmag.com\/blog\/2021\/08\/27\/the-design-questionnaire-with-cailini-coastal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Design Questionnaire with Cailini Coastal\" \/>\n<meta property=\"og:description\" content=\"Join Lh for a peek inside the creative and expansive mind of Meg Young founder of coastal home decor destination Cailini Coastal.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lovehappensmag.com\/blog\/2021\/08\/27\/the-design-questionnaire-with-cailini-coastal\/\" \/>\n<meta property=\"og:site_name\" content=\"Love Happens Mag\" \/>\n<meta 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