Fashion Color Trends You’ll Obsess Over in 2020

The new decade has already brought about some bold color trends–and the eclectic mix of passionate brights and soothing neutrals is making its way onto the fashion scene. On the runways and in the boutique clothing worn by street style stars, we’ve seen inspiration from 1970s palettes, the need for soothing relief from technology and the resurgence of classics like fiery red and creamy white. Here are some of the fashion color trends you’ll obsess over in 2020.


Fashion Color Trends You’ll Obsess Over in 2020


Fresh Coral

This pink-orange color is a perfect choice for spring and summer style. It’s a super flattering color that feels both fresh and feminine at the same time. The sea-inspired shade brings welcome warmth to the frostier millennial pink color that was seen on everything–from outfits to home decor, to product packaging (hello, Glossier!) over the past few years. It can be dressed up or down with ease and transitions well from day to night.

  • Coral makes silk look appropriate for daytime. Layer a white tee under a slip dress and style with crisp, white sneakers for a ’90s-inspired outfit that’s relevant for today.
  • Give off flirty vibes with a fluffy tulle skirt in coral. You can style it to be ultra-feminine with a white sweater and nude heels, or give it a rocker edge with combat boots and a leather jacket.
  • Go glitzy in head-to-toe coral with glam textures like sequins, metallics and even velvet.
Fashion Color Trends: Fresh Coral
Bella Hadid walks the runway during the Oscar De La Renta Show – February 2020 New York Fashion Week: The Shows at The New York Public Library on February 10, 2020, in New York City. (Photo by Slaven Vlasic/Getty Images)

If you’re not ready to bring coral into your wardrobe just yet, it’s a beautiful addition for your makeup stash. Simply add a swipe of creamy coral lipstick or blush to any of your spring or summer looks for a natural flush that feels warm and welcoming.

Dark Green and Marigold

The ’70s hues are back in a big way, and even if we’re not seeing wall-to-wall shag carpet in our living rooms (just yet), deep, botanical greens and rusty oranges have definitely found their home on the runways. These earthy tones provide a richness to fashion looks that feels very fresh and now. While both of these warm shades work quite well on their own, together, the complementary colors can really make a statement.

Fashion Color Trends: Dark Green
A model walks the runway during the Elie Saab show as part of the Paris Fashion Week Womenswear Fall/Winter 2020/2021 on February 29, 2020 in Paris, France. (Photo by Pascal Le Segretain/Getty Images)
  • Try pairing a luxe leather jacket in chive green with a chunky sweater in marigold. Balance the look with black pants and booties for the perfect transitional look for fall or spring.
  • Look for color-block staples that mix these colors–like an oversized sweater or statement bag or summer dresses–for a show-stopping piece you’ll want to wear again and again.
  • A forest green T-shirt looks both charming and cool tucked into a burnt orange corduroy skirt. Chunky white sneakers complete the casual outfit.

Style your earthy looks with gold jewelry like a chunky chain necklace or oversized hoops. Warm makeup looks, like bronze eyeshadow and subtle highlight, complete the ensemble by adding just a touch of dimension and shimmer.

Fiery Red

There’s a reason that fiery scarlets walk the runway season after season. It’s a bold, traffic-stopping hue that begs for attention and is surprisingly wearable, too. A true red is universally flattering and can be worn all year long.

  • Swap your LBD for red to give a zing of energy to your after-hours look.
  • Play with silhouettes and texture. A puff sleeve or sheer skirt feels incredibly on-trend.
  • Mix a scarlet blouse with a taupe skirt and pink shoes for a flirty pairing.
  • A bold red bag or pair of pumps add just the pop of color your look has been begging for.

To keep your bold red from feeling a little too festive (read: Christmassy), keep your accessories neutral and limit the sparkle, maybe something like bamboo jewelry pieces can help. If you’re not feeling into red as a fashion choice, a swipe of bold red lipstick is sure to give you a confidence boost, too.


Fashion Trends that Never Go Out of Style


Indigo and Denim Tones

There are several reasons Pantone’s color of the year is Classic Blue, but the crux of it is that it serves as a calming presence in this current age of short attention spans and overstimulation. Tranquil and relaxing indigo and denim tones walked down the runway as looks that felt luxe, sophisticated and, in a way, a bit mysterious, too. It’s the perfect color to ground your wardrobe.

  • A white lace top paired with denim trousers feels inviting, elevated and soothing.
  • Pair a pale cornflower sweater with cream-colored pants for a springtime go-to.
  • Silky summer dresses in rich navy blue give off carefree, girl-next-door vibes.

Delicate silver jewelry adds just the right amount of shine to an otherwise understated color palette. In makeup trends, blue eyeshadow has made a comeback, but today’s hues are richer and more pigmented–a far cry from the frosty ’80s versions we remember from Polaroids past.

Aquamarine

Not quite mint and not quite teal, aquamarine is a surprising color that emerged as a fresh fashion option for 2020. This shade looks and feels like a day at the beach. You can almost imagine the cool waves crashing up against the shoreline when you wear it.

  • Shades of aquamarine feel so trendy in a tie-dye top, especially when paired with linen pants and crisp white sneakers.
  • Pair an aquamarine dress with a pink scarf for some springtime elegance.
  • When mixed with distressed denim and black booties, aquamarine is cool and refreshing.
Fashion Color Trends : Aquamarine
A model walks the runway at the Giorgio Armani show during the Milan Fashion Week Spring/Summer 2020 on September 21, 2019 in Milan, Italy.
Source: Photo by Vittorio Zunino Celotto/Getty Images

If you’re not that into wearing this color for your clothing, the gemstone makes a beautiful, shimmering statement to any outfit. Consider a cocktail ring, pair of stud earrings or even a swipe of smoked-out liner to brighten up your eyes.

Trends for 2020 and Beyond

If the popular color choices of 2020 laid the blueprint for the next decade of fashion, we can expect to see all sorts of sources of inspiration, as well as emerging trends that are both unique and unexpected. From bright reds to soothing blues, who knows where on the rainbow we’ll journey to next.

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