10 Popular Sustainable Fashion Brands to Love

birdsong popular sustainable fashion brands

Some of the best fashion brands aren’t that popular when it comes to sustainable fashion. Their fast fashion is unsafe for the environment, but luckily, it isn’t the only option available. Whether you’re a beginner in the world of sustainable fashion or you’ve been looking for more eco-friendly clothing brands, it can be quite difficult to identify the right ones.

It gets more challenging if you look for sustainable brands that offer Bitcoin price. Nonetheless, several options exist, and we shall be examining ten of the popular choices here.

Unlike fast fashion, sustainable fashion is all about clothing that reduces the harmful environmental impacts of producing, distributing, and disposing of clothing. Fast Fashion is more intended for short-term use, neglecting harmful environmental impacts. Sustainable fashion is the direct opposite and is sometimes called “slow fashion.”

While there’s no such thing as entirely environmentally friendly clothing, there are brands that act diligently to help make a difference. These options are some of the sustainable fashion brands around, and here are ten to love.

1. Lucy & Yak

Lucy & Yak are well-known for their bold prints and affordable, sustainable fashion. Although they boast various clothing options, they began by making dungarees. Now they have clothing like jackets, jeans, dresses, accessories, and more.

Lucy and Yak make this list because they use organic and reused materials in their production processes as much as they can. At least 98% of their fabrics are completely organic and recycled.

2. Batoko

Famous for its swimwear collection manufactured from recycled plastic, Batoko is one of the best sustainable fashion brands. You’ll come across their outlandish motto on their website, “We’re rubbish. Literally.” This isn’t your standard advertisement tactic; their products are made from rubbish.


In 2019 University of Oxford student Grace Beverly founded T/ALA. Since their launch, they’ve neglected the fast fashion trend and stuck with sustainability practices. The brand produces high-performance gym wear for women from recycled and natural fabrics. Even their courier bags and packaging are made from 100% recyclable plastic. Their clothing is pricey, but they last and thus represent a more sustainable option.


This brand thrives in the production of sustainable shoes. Since their launch, they’ve limited their use of leather, developing an alternative range of sneakers. Instead, they use materials like B-mesh, made from recycled plastic bottles. As a result, VEJA sneakers are sustainable, breathable, and waterproof, and you can pay with cryptocurrency using third-party exchanges.

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5. Rapanui

Rapanui manufactures clothing obtained from natural materials, using a plant that’s powered by renewable energy. You can’t get more eco-friendly than that! However, that’s not the most amazing thing about the brand. Their circular supply chain makes room for their designed clothes to be sent back when they’re worn out. The old clothing is then recycled to make newer ones.

6. Plant Faced Clothing

Plant Faced Clothing produces mostly cruelty-free streetwear. Up to 75% of their products are eco-friendly fabrics like organic cotton and recycled water bottles. Organic cotton is a kinder alternative to standard cotton because no artificial fertilizers or pesticides are used to grow it.

7. Patagonia

If you are searching for a sustainable outdoor clothing brand? Look no further than Patagonia. Although their clothes are expensive, the design is such that it will last more than a few years. In addition, as a strong, sustainable brand, Patagonia gives you credit towards your next purchase when you exchange your old Patagonia clothing using their Worn Wear program.

8. People Tree

Launched in 1991, People Tree is a well-known fashion brand that has always focused on meeting high environmental standards. They collaborate with farmers, garment workers, and artisans. Where possible, they integrate natural materials for production and avoid toxic substances.

9. Thought

Thought is a sustainable fashion brand that aims to minimize waste wherever possible. They transform scrap fabric into headbands and yarns into socks. They specialize in making socks that come in different designs. These are essentially made from natural fabrics like bamboo and organic cotton.

10. Birdsong

Birdsong is based in the United Kingdom, manufacturing clothes with sustainable materials like organic cotton, bamboo lyocell, Tencel, and reclaimed fabrics. As a result, they not only produce clothing that is eco-friendly but also breathable and durable. 

Birdsong is big on workers’ rights; hence, they employ women with long-term unemployment histories and offer them good wages.

You may have noticed many notable fashion brands aren’t on this list. Several high-street fashion brands focus more on making profits, which usually aligns with the fast fashion trend practices. Although they still have a long way to go in sustainability, many have begun changes to be more eco-friendly. Brands like Adidas are investing in reducing their carbon footprint and using 100% recycled polyester in their products.

Creating a clean environment for living is one of the most essential duties of humans on our planet. Sustainable brands actively try to contribute to this by ensuring their products have the least adverse effects on the environment. Hopefully, with time, even the top fashion brands can become 100% sustainable.

Feature Image: Via @birdsonglondon

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